Related Articles ( loyalty )
The Relationship Between Customer's Knowledge and Customer's Loyalty of Sudanese Commercial Banks
This study aimed to identify the relationship between customer's knowledge and customer's loyalty of Sudanese commercial banks. The study was applied on arandom sample of400 clients dealing with commercial banks. Statistical tests such as regression analysis and correlation were utilized in the process ...
Antecedents of destination tourists' loyalty through tourists’ satisfaction: an empirical study of international tourists' in Jerash festival in Jordan
In this research we are going to investigate the effect of tourist's satisfaction and loyalty in Jerash festival in Jordan. The researcher used a questionnaire survey to elicit data from the participants of the study. The sample included 490 responses were correct and used for analysis, with a response ...
The Role of Green Marketing Mix in Customer Loyalty (Applied Study on a Sample of Students at Najran University- Kingdom of Saudi Arabia)
The study aimed to know the role of the Green Marketing Mix on customer loyalty from the viewpoint of postgraduate students at the College of Administrative Sciences at Najran University. To test the hypotheses and achieve the goals, the researchers relied on the descriptive analytical method for its ...